Reviews with the "Verified by SureCritic" logo are from actual customers of the business. SureCritic may acquire reviews from certified third party partners. Partners are required to send all reviews to SureCritic regardless of score. Additionally, SureCritic does not allow prequalification prior to giving a review. Reviews that are prequalified will be deleted upon discovery. SureCritic does not filter or delete verified reviews based upon content or score unless the content is in violation of our Content Policy (below). Reviews entered online through the business review page are not verified automatically and will remain unverified pending a successful SureCritic verification. It may take up to 14 days to verify the validity of the review. Once the verification process is completed, it will be either "Verified by SureCritic", "Unknown Customer Status", and/or removed as a SPAM or Fake Review. If SureCritic is unable to validate customer status (that the customer actually visited the business), the review may be considered SPAM and removed.
To maintain the integrity of our site, Verified Reviews, those that have been confirmed as real customer by virtue of an existing record in the business' point of sale system are not deleted or filtered unless they violate our review policy as seen below. Reviews that are obtained through the business' review page outside of our verification process may be deleted as SPAM.
Reviews and Responses are subject to removal and editing if they contain any of the following:
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Effective Date: Oct 28, 2015