Our goal is to provide the most accurate picture of a business's online reputation. To provide the most accurate picture, we use an automated algorithm to help us recommend reviews that are most valuable for visitors to our site. Reviews that are recommended may ultimately become "not recommended" and vice versa based on continued updates and learning from our algorithm. Reviews that are verified through the business point of sale system may post immediately to the recommended reviews section of our site, however, based on the application of our automated algorithm, may become "not recommended".